Mediaburst today announces the acquisition of Promptext, enabling the award-winning mobile messaging company to consolidate messaging volumes and to provide Promptext customers with an enlarged product range.
Since 2000, Promptext has been providing text messaging services to Britain’s SMEs. With Mediaburst launching new products such as Outlook Mobile Service and MMS, the acquisition of Promptext’s customer base makes commercial sense.
“The acquisition of Promptext’s UK customer base is a significant development for Mediaburst and demonstrates our ability to plug-in additional customers and consolidate mobile messaging volumes,” says Gary, Mediaburst’s managing director. “Promptext customers now have access to an enlarged product range and to first class customer services and support.”
Robert Ling, founder of Promptext, adds: “Promptext is a profitable business and has grown well in the UK, we now feel that we can better serve our customers by passing them into the very capable hands of Mediaburst. It has possibly the finest set of SMS and MMS services available, and an exemplary reputation for customer support and service.”
“We have worked hard to identify a suitable acquisition for Mediaburst,” says Ian Freeman, managing director of Harlequin Corporate Finance. “Promptext met the criteria agreed with Mediaburst and I am convinced that the transaction will benefit customers of Promptext and add real value for Mediaburst’s shareholders”
