Gary is MD at mediaburst and is acutely allergic to public speaking. So for health reasons puts his thoughts and feelings onto the web for your enjoyment. Loves iphones and snowboards.
VTUK, the UK’s leading independent property software provider, announces that users of GEMINI V7, its letting and management software, will now be able to take advantage of a new and improved SMS service.
continue reading VTUK Choose O2 and Mediaburst
I’m a fan of less is more, to the same extent one of my favourite sayings is by Mark Twain, “I didn’t have time to write you a short letter, so I wrote a long one instead”.
continue reading Less is Definitely More
We’re occasionally asked how we ensure the quality of our SMS routes. The answer can be quite detailed with numerous avenues and procedures at different stages and times.
continue reading How We Test Bulk SMS Routes
The MMA has just updated the definition of Mobile Marketing.
The new definition is:
“A set of practices that enables organizations to communicate and engage with their audience in an interactive and relevant manner through any mobile device or network.”
According to the MMA the crux of the new definition lies in two key parts: continue reading The Definition of Mobile Marketing
Rugby fan Stuart Tinner entered a half time competition at Wembley by text message.
continue reading £250k Winner of Cross Bar Challenge
Google just enhanced it’s position in the mobile arena with the purchase of admob.
With the growth of mobile internet use it can only make sense for Google to cover it’s bases.
Successful mobile marketing need not be complex, it just requires a bit of thought.
Here’s a few pointers…
Think about interactivity and engagement rather than one way communication. Aim to create experiences and applications that people will find useful. One of the reasons applications are successful is they do something, rather than say something. This can be a different way of thinking for traditional marketers. continue reading Mobile Marketing Campaigns
This short video is a recent SMS donation campaign by Sydney Dogs and Cats Home.
continue reading Give a dog a bone…via SMS
One of the considerations on the new site is whether to include more content by elongating the page thereby requiring users to scroll through information.
continue reading Rethinking the Fold
As we ventured through the website design process we were faced with a decision to keep the same logo or change. Currently we use lowercase script preceded by red and grey hoops.
continue reading Logo Decisions
Thoughts and opinions on the mobile industry.
In addition to our bespoke mobile marketing services we offer a number of popular web based products
Our web-based application to send and receive SMS, upload contacts and personalise messages.
Send and receive SMS from Microsoft Outlook 7 using its inbuilt functionality. No plugins, no downloads.
Use your email application to send SMS messages. Simple.
Integrate your software into our SMS gateway.
You might find our Mobile site useful.