Property and construction adviser Davis Langdon LLP becomes latest business continuity customer
Following the successful showing of its Business Continuity tool at last week’s Convergence Summit at Sandown Park, SMS Provider Mediaburst today announces that it will showcase its product this week at the IP07 exhibition (Earl’s Court, London, October 16 – 17, 2007). Presentations will take place throughout the show on the stand of Mediaburst business partner, TeleWare (Stand 566).
Mediaburst’s Business Continuity tool is becoming central to the disaster recovery plans of businesses nationwide. The web-based tool enables them to instantly communicate with staff, suppliers and customers during emergencies because text messages to not rely on voice channels for transmission. Instead, they travel as small packets of data on a wireless carrier’s control channel – the same portion of the spectrum that keeps a mobile network apprised of a particular phone’s location and status. Being isolated in the control channel, SMS messages are therefore usually unaffected by heavy traffic or adverse conditions that overwhelm wireless networks during emergencies
City law firm Reynolds Porter Chamberlain (RPC) LLP views Mediaburst’s solution as one of the most cost-effective and efficient means of instantly communicating and interacting with people during emergencies. It’s a view now shared by the latest business to subscribe to the service, property and construction advisers Davis Langdon LLP.
“Mediaburst is breaking down the resistance barriers to rolling out business continuity plans,” says Stuart Brown, Mediaburst’s sales director. “For under £1,000 each year, businesses can instantly deploy our highly-secure service with the minimum of fuss and maximum efficiency.”
Notes for Editors
Mediaburst’s Business Continuity tool is more than an online communications platform. Its rich features allow businesses to better manage the whole communications process and to analyse the results. How it works.
The Business Continuity tool sits on Mediaburst’s secure servers and customers pay an annual license for the service. Businesses then upload contact details of staff to their licensed phonebook for access from any location. Using the contact management feature, they create specific distribution groups such as “Crisis Team” or “Senior Management” to receive specific group messages.
Mediaburst recommends that users create time-saving template messages for use as appropriate and leverage the “merge name” feature to personalise messages for added effectiveness. Using the instant response feature, they can interact with staff and send response messages and content to individuals seeking information. This is particularly useful when distributing a series of instructions or questions.
Conforming with government guidelines for businesses during emergencies, Mediaburst’s tool records all messages sent and delivery receipts thereby establishing an audit trail covering the status and whereabouts of employees. As part of the business-as-usual process, Mediaburst’s tool provides a Fax to Email feature allowing people to receive faxes directly into their Email inbox.
Security and Costs
A total security audit has been conducted by O2 to ensure Mediaburst’s systems are secure, robust, and resilient and that there is no risk to data integrity. The Business Continuity tool is hosted on a secure Mediaburst site with full SSL encryption. Annual licenses for the tool cost just £995 ex VAT and includes 24/7 support for up to 20 working days each year, 3,000 messages and 10 Fax To Email accounts.