Mediaburst blog

YouGov New Media Panel

Mediaburst have just become a member of The YouGovCentaur Marketing & New Media Panel The panel is being developed for Marketing Week and New Media Age by YouGovCentaur LLP, a joint venture between the leading research company YouGov Plc and the publisher of Marketing Week, Centaur Media plc. As a member of the panel we will get involved in research on a range of interesting topics relevant to the mobile sector. If anything good comes up we’ll get it on the Blog. STUART


Mediaburst Behind Text-to-Wine Sommelier Awards

Over 170 sommeliers attend Imbibe magazine’s unique on-trade wine tasting event
continue reading Mediaburst Behind Text-to-Wine Sommelier Awards


Are you watching Big Brother or is he watching you?

A recent campaign for Big Brother 2008 in Australia saw the installation of Bluetooth transmitters in over 20 bus shelters around Perth. The transmitters automatically sent two anonymous messages to any bluetooth enabled phone in the area. The first message was tailored for the local location, along the lines of: “I’m watching u Ur at the (bus stop location)”. The second message is received about 30 seconds later saying: “Big Brother is back 7 PM weeknights on TEN”. Interesting, possibly a little scary, but certainly effective! Gary


Matelco Joins Mediaburst’s Business Partner Scheme

Mobile marketing company Mediaburst today announces the appointment of communications specialist Matelco as its latest business partner. Under the terms of an agreement, Matelco will market and sell Mediaburst’s text and business continuity services and solutions to its extensive customer base, which includes blue chips, SMEs and government agencies.
continue reading Matelco Joins Mediaburst’s Business Partner Scheme


Cannes 2008

The annual Global Messaging conference held in Cannes last week has underlined that despite the continued onslaught of newer technologies, SMS messaging is continuing to develop.
continue reading Cannes 2008


Text Voting Adding Buzz, Value to Events

Mediaburst’s text services are helping event organisers such as Manchester’s Out There Events to bring more buzz and value to award ceremonies, and to win marketing awards in the process.
continue reading Text Voting Adding Buzz, Value to Events


World Youth Day

Back in Feb I blogged about the Pope communicating by text, well I assume from recent BBC News of the Vatican rolling out its mobile communication, the medium is clearly successful. continue reading World Youth Day


WAP – The one hit wonder?

As we start our new financial year, like most other businesses we have had to make assumptions based on the changes we expect to see in the mobile market for the coming year.
continue reading WAP – The one hit wonder?


Cleveland Police Launches Dynamic Text Service for Deaf Community

In keeping with its “Putting People First” philosophy, Cleveland Police has now launched a dynamic text messaging service specifically for deaf, hard of hearing and speech-impaired people. The service has been designed and delivered by mobile messaging leader Mediaburst in conjunction with partner TeleWare and successfully piloted by Cleveland Police since January 2008 with deaf people in its jurisdiction.
continue reading Cleveland Police Launches Dynamic Text Service for Deaf Community


Tough New Enforcement Measures

PhonepayPlus (formerly ICSTIS) today launched its OFCOM approved Code Compliance Panel in an effort to streamline enforcement.
continue reading Tough New Enforcement Measures


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